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Golf NIL _ U.S. Amateur - Merion
Golf NIL _ 2026 U.S. Amatuer

Major starts.

Major NIL opportunity.

The U.S. Amateur’s rare path to major championship experience, national visibility and elite competition

Major starts. Major NIL opportunity.

Golf NIL™ Top 10 Player Valuations

Published by Golf NIL™, our Top 10 features current Golf NIL Valuations™ for the most marketable college and junior golfers. Updated every Thursday.

UPDATED: AUGUST 20, 2026

 RANK               ATHLETE                                                       FOLLOWERS        NIL VALUATION

 RANK               ATHLETE                                 HOMETOWN / SCHOOL                 FOLLOWERS           NIL VALUATION

1

CHARLIE WOODS *

JUPITER, FL

175K

$3M
2

KAI TRUMP

MIAMI

9.3M

$2.25M
3

MILES RUSSELL *

JACKSONVILLE BEACH, FL

159K

$1M
4

PRESTON STOUT

OKLAHOMA STATE

8.1K

$800K
5

LUKE POULTER

FLORIDA

30K

$600K
6

ETHAN FANG

OKLAHOMA STATE

12K

$575K
7

KIHEI AKINA

BYU

5.4K

$500K
8

MASON HOWELL

GEORGIA

30K

$500K
9

RYDER COWAN

OKLAHOMA

9.8K

Unpublished
10

JOSIAH GILBERT

AUBURN

5.9K

Unpublished

* JUNIOR ATHLETE

Golf NIL™ Ranking Boards at a Glance

TOP COLLEGE MEN

NIL VALUATION

$800K

1

Preston Stout

NIL VALUATION

$600K

2

Luke Poulter

NIL VALUATION

$575K

3

Ethan Fang

1

$2.25M

GOLF NIL VALUATION

Kai Trump

2

Unpublished

GOLF NIL VALUATION

Kiara Romero

3

Unpublished

GOLF NIL VALUATION

Maria Jose Marin

TOP COLLEGE WOMEN
TOP JUNIOR BOYS

GOLF NIL VALUATION

$3M

1

Charlie Woods

GOLF NIL VALUATION

$1M

2

Miles Russell

GOLF NIL VALUATION

Unpublished

3

Jaden Soong

TOP JUNIOR GIRLS

GOLF NIL VALUATION

Unpublished

1

Asterisk Talley

GOLF NIL VALUATION

Unpublished

2

Aphrodite Deng

GOLF NIL VALUATION

Unpublished

3

Amelie Zalsman

Golf NIL Top 10
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How Golf NIL™ Values Players

Our proprietary model measures a player’s marketing value over the next 12 months using performance, exposure, and the factors that drive NIL opportunity in golf.

Golf NIL | Performance - Golf NIL Valuations

Performance & Accolades

Weighs competitive results, field strength, and career milestones

Golf NIL | Media- Golf NIL Valuations

Media

Exposure

Measures press, broadcast, and new media visibility across traditional and digital outlets

Looks at influence and engagement across major social platforms

Golf NIL | Social Reach - Golf NIL Valuations

Social Reach

Golf NIL | NIL Opportunity - Golf NIL Valuations

NIL

Opportunity

Factors support and resources, program exposure, and brand-building opportunity

Golf NIL | NIL Deals - Golf NIL Valuations

NIL Deals

Tracks disclosed NIL deals and endorsements to gauge proven marketability

Golf NIL | X Factors - Golf NIL Valuations

X Factors

Highlights individual attributes that amplify marketability

Featured News & Insights

Latest Golf NIL Deals

Latest Deals from Golf NIL™ Deal Watch

Golf NIL - Golf NIL Deals, Golf NIL Valuation

Josiah Gilbert

Auburn

BRAND PARTNER

RLX Ralph Lauren

NIL VALUE

Not Disclosed

DATE

8/14/26

TRACKED BY GOLF NIL™

Golf NIL - Golf NIL Deals, Golf NIL Valuation

Boston Bracken

Arizona State

BRAND PARTNER

Back Nine Golf

NIL VALUE

Not Disclosed

DATE

8/12/26

TRACKED BY GOLF NIL™

Golf NIL - Golf NIL Deals, Golf NIL Valuation

Luke Poulter

Florida

BRAND PARTNER

Liberty National Golf Club

NIL VALUE

Not Disclosed

DATE

8/10/26

TRACKED BY GOLF NIL™

Golf NIL - Golf NIL Deals, Golf NIL Valuation

Jack Turner

Florida

BRAND PARTNER

Johnnie-O

NIL VALUE

Not Disclosed

DATE

8/8/26

TRACKED BY GOLF NIL™

Golf NIL - Golf NIL Deals, Golf NIL Valuation

Bailey Shoemaker

USC

BRAND PARTNER

Johnnie-O

NIL VALUE

Not Disclosed

DATE

8/6/26

TRACKED BY GOLF NIL™

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